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Fair and Lovely : ウィキペディア英語版
Hindustan Unilever

Hindustan Unilever Limited (HUL) is an Indian consumer goods company based in Mumbai, Maharashtra. It is owned by Anglo-Dutch company Unilever which owns a 67% controlling share in HUL as of March 2015 and is the holding company of HUL.〔(【引用サイトリンク】url=https://www.hul.co.in/about/who-we-are/introduction-to-hindustan-unilever/ )〕 HUL's products include foods, beverages, cleaning agents, personal care products and water purifiers.
HUL was established in 1933 as Lever Brothers and, in 1956, became known as Hindustan Lever Limited, as a result of a merger between Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd. It is headquartered in Mumbai, India and employs over 16,000 workers,〔 whilst also indirectly helping to facilitate the employment of over 65,000 people.〔(【引用サイトリンク】website=http://www.hul.co.in/ )〕 The company was renamed in June 2007 as "Hindustan Unilever Limited".
Hindustan Unilever's distribution covers over 2 million retail outlets across India directly and its products are available in over 6.4 million outlets in the country. As per Nielsen market research data, two out of three Indians use HUL products.
== Brands ==
HUL is the market leader in Indian consumer products with presence in over 20 consumer categories such as soaps, tea, detergents and shampoos amongst others with over 700 million Indian consumers using its products. Sixteen of HUL's brands featured in the ACNielsen Brand Equity list of 100 Most Trusted Brands Annual Survey (2014), carried out by Brand Equity, a supplement of The Economic Times.
The "most trusted brands" from HUL in the top 100 list (their rankings in brackets) are: Lux (6), Surf Excel (7), Clinic Plus (8), Rin (13), Lifebuoy (15), Close up (21), Pond's (22), Pepsodent (24), Fair & Lovely (29), Dove (30), Sunsilk (34), Vim (48), Wheel (67), Vaseline (70),Pears (78), Lakme (91).〔
The latest launches for Hindustan Unilever include:
Knorr Chinese Noodles, Schezwan and Hot & Spicy, Lakme Absolute Sculpt Range, Lakme Lip Love, Magnum Choco Cappuccino and Axe Gold Temptation.〔(【引用サイトリンク】title=The latest launches for Hindustan Unilever include )
Its brands include:
Food brands:
* Annapurna salt and atta
* Bru coffee
* Brooke Bond (3 Roses, Taj Mahal, Taaza, Red Label) tea
* Kissan squashes, ketchups, juices and jams
* Lipton tea
* Knorr soups & meal makers and soupy noodles
* Kwality Wall's frozen dessert
* Modern Bread, ready to eat chapattis and other bakery items(now sold to everstone)
* Magnum (ice cream)〔(【引用サイトリンク】title=Magnum Ice-cream )
Homecare Brands〔(【引用サイトリンク】title=Home care brands | Hindustan Unilever )
* Active Wheel detergent
* Cif Cream Cleaner
* Comfort fabric softeners
* Domex disinfectant/toilet cleaner
* Rin detergents and bleach
* Sunlight detergent and colour care
* Surf Excel detergent and gentle wash
* Vim dishwash
* Magic – Water Saver
Personal Care Brands:〔(【引用サイトリンク】title=Personal care brands | Hindustan Unilever )
* Aviance Beauty Solutions
* Axe deodorant and aftershaving lotion and soap
* LEVER Ayush Therapy ayurvedic health care and personal care products
* Breeze beauty soap
* Clear anti-dandruff hair products
* Clinic Plus shampoo and oil
* Close Up toothpaste
* Dove skin cleansing & hair care range: bar, lotions, creams and anti-perspirant deodorants
* Denim shaving products
* Fair & Lovely skin-lightening products
* Hamam
* Lakmé beauty products and salons
* Lifebuoy soaps and handwash range
* Liril 2000 soap
* Lux soap, body wash and deodorant
* Pears soap
* Pepsodent toothpaste
* Pond's talcs and creams
* Rexona soap
* Sunsilk shampoo
* Sure anti-perspirant
* Vaseline petroleum jelly, skin care lotions
* TRESemmé
* TIGI
Water Purifier Brand:
* Pureit Water Purifier

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Hindustan Unilever」の詳細全文を読む



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